Price – Not Such a Factor in Sales

Home / Price – Not Such a Factor in Sales - December 1, 2012 , by edunlap
It’s been an interesting discovery. Perhaps it was the lack of pushing the product or maybe it just doesn’t matter, but when I dropped the eBook pricing for The Adventures of Reztap to $2.99 I didn’t sell a single one. Whereas, in my inital push to get the book out there, I had priced it at $4.99. I sold several at that price, but perhaps that was because of the newness of the book. I really can’t say.

I do believe that my marketing leaves much to be desired. It would not appear the price of the book means one wit to whether or not someone will actually purchase it. History suggests if someone has been reached, noticed the book, was interested in that subject and willing to pay a fair price for it then there is a sale. I don’t know how else to quantify the results.

I will leave the eBook at $2.99 through the holiday shopping period. After that I will raise it once again to $4.99. It will be interesting to see what the results of this post will be before and after the price is raised.

For your ease of purchasing frenzy which I’m certain will occur after this post, I’m putting the links to both the hard copy and eBook of The Adventures of Reztap below:

Amazon (Kindle eBook & paperback)
Barnes and Noble (Nook eBook & paperback)
Apple (iTunes)

Happy purchasing! Merry Christmas/Hanukkah/Kwanzaa/WinterSolstice/etc.


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